Driving societal, business, culture and brand impact
We embrace collective thinking by great and diverse minds. We are part of a broad ecosystem and act as such. We involve and include, rather than operate in isolation or from an ivory tower. We create a safe, pre-competitive environment to enable rapid development, testing and demonstration of smart applications, solutions and concepts. We’ll provide a data-driven ecosystem where everyone who wants to join can tap in and contribute.
To realise our vision to be the mainstage for innovation, we facilitate innovation, collaboration and acceleration with our ecosystem.
This approach comes together in the common innovation themes and challenges of the current ecosystem, and results in real and measurable impact for all stakeholders for business, culture, brand and society
We provide the process, resources, publicity and physical place to realize your innovation roadmap
We create synergies in an ecosystem of corporates and SMEs to work on big (societal) challenges
We use open innovation methods to speed up innovation with the right partners globally and collaboratively
All the organisations we speak to and collaborate with have their own goals. In order to understand what your organization would like to achieve by partnering up with the Johan Cruijff ArenA, we need to determine what value drives you.
We have identified four main drivers of value for our partners.
The value created in a partnership with the Johan Cruijff ArenA will be visible in multiple departments of your organisation. For example, the commercial, HR and marketing divisions can save costs or create additional profit. This links to the four buckets of value.
Amsterdam Innovation ArenA accelerates your positive impact on the UN Sustainable Development Goals.
An efficient way to do business development and speak to the right public and private organisations and stadiums.
Be involved in an exciting innovation community to spark an innovative mindset.
Showcase your solution, be seen as a partner of Johan Cruijff ArenA and get publicity.
Once a year, the acceleration event takes place where Johan Cruijff ArenA Innovation Amsterdam kicks off the new season together with our new and current partners. You will discuss your company roadmap including your innovation and scaling ambitions with key experts from ArenA and collaborate with the other innovation partners. At the end of the day, a common roadmap for you and the innovation partners is created.